Pain makes it difficult for people to enjoy family and social time. To make matters even more complicated, some doctors still don’t understand pain, although they know that what works for one person might not work for another.
For this reason, most people’s first attempt to manage pain is buying over-the-counter pain products.
These pain products will include pills as well as natural healing products.
- This niche is done based on the US population
- 100 million people suffer from pain
- 40% look for alternative pain relief
The pain industry is worth $52 billion
Over The Counter Medicine Is Easily Accessible and can be bought without a doctor’s note.
As more prescription allergy medicines have switched to OTC, there has been a clear shift toward these more convenient and affordable options. The number of allergy sufferers who use OTCs has gone up from 66 percent in 2009 to 75 percent in 2015.
—There are a total of 2.9 billion retail trips annually to purchase OTC products. (source: IRI, 2015)
—On average, U.S. households spend about $338 per year on OTC products. (source: IRI, 2015)
—OTC medicines provide ACCESS 24/7 to conveniently available healthcare options for busy families and caregivers.
—Nearly seven in 10 parents have given their child an OTC medicine late at night to help treat a sudden medical symptom.
—Research shows that 81 percent of adults use OTC medicines as a first response to minor ailments.
—The availability of OTC medicines—off the shelf, without a prescription—provides symptomatic relief for an estimated 60 million people who otherwise would not seek treatment.
—Without affordable and accessible OTCs, underserved populations would depend more heavily on the highest cost medical care for minor ailments.
—One in four Medicaid patients and one in 10 uninsured individuals would seek treatment in an Emergency Department as their first recourse for treatment.
—U.S. consumers make 26 trips a year to purchase OTC products. They only visit doctors, on average, three times a year.
—While there are approximately 54,000 pharmacies in the United States, there are more than 750,000 retail outlets that sell OTC products
- Back pain $16.04 billion
- Severe headache or migraine pain $7.8 billion
- Neck pain $7.8 billion
- Facial pain $2.08 billion
- All other pain relief $18.28 billion
Why This Niche Is In Demand
Pain is a regularly recurring problem. Most people will buy pain products more than once, primarily if it works.
Almost any type of pain is subjective. This makes it hard to treat. Individuals who suffer pain will not look for a cure, but rather a way to lessen or manage it.
When people are looking to buy products for pain, they will not only go for one type of product.
I know that when I’m looking for pain medication due to chemo treatments, I stack up on whatever I can to help manage the pain.
Most times, I stay away from narcotics. I want to live a full good quality of life without the effects of narcotics dulling it down.
Google Trend For Over The Counter Medicine
Microniches To Explore
- Women Suffering Pain
- Men Suffering Pain
- Children With Growing Pains
- Back and Neck pain
- Chronic Pain Management
- Nerve Damage
Domain Name Ideas
Long Tail Low Hanging Fruit Keywords Ideas
The best keywords are the long tail low fruit keywords. When someone searches for something online, they will usually use a phrase, not just one word.
Herbal pain relievers –139 sites are ranking for this term
Joint pain reliever –91 sites are ranking for this term
Tension headache pain relief –31 sites are ranking for this term
Chronic migraine pain relief –24 sites are ranking for this term
Night leg pain relief – 1 site is ranking for this term (hot keyword)
Leg nerve pain relief –16 sites ranking for this term
Rheumatoid arthritis pain relief –74 sites ranking for this term
Use the Tool I Use to Find Keywords
Why Should You Get Involved In Over The Counter Medicine Industry
This is a hot niche. Look up above, and you’ll see how many sites are ranking for each term.
So much room to grow!
People with pain generally want to get rid of it. Pain affects people more than any other type of illness. Three out of four Americans will suffer pain, or they know someone who has experienced pain.
Pain isn’t only limited to the American people; over 2 billion people worldwide suffer from daily pain. Most people, when they look for pain relievers, will go for over-the-counter pain relief products as they are the least costly.
Some people are into natural pain relief products. These people believe drugs are not for them.
Pain can be healed naturally by:
- Fish oils
- Heat therapy
- Epsom Salt
These are all things which can be bought over-the-counter.
Now that you know, this is a hot niche, ready for the picking. Are you ready to help people find pain relief? What should you do next?
Or you can just enter the name below and get started right away.
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- Unlimited access to keyword tool for seven days
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- Seven days of online support
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What will you get having your own online business in a niche that sells very well?
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Over-the-counter (OTC) medicines are drugs you can buy without a prescription. Some OTC medicines relieve aches, pains, and itches. Some prevent or cure diseases, like tooth decay and athlete’s foot. Others help manage recurring problems, like migraines and allergies.
In the United States, the Food and Drug Administration decides whether a medicine is safe and effective enough to sell over-the-counter. This allows you to take a more active role in your health care.
Source – MedlinePlus
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Share in the comments below if this industry would interest you in starting an online business.